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Inbound Success Podcast

What do the most successful inbound marketers do to get great results?

You’ve heard the stories about companies using inbound marketing to dramatically increase sales, grow their business, and transform their customer relationships, but not everyone who practices inbound marketing knocks it out of the park.

If you want to know what goes into building a world class inbound marketing campaign that gets real, measurable results, check out the Inbound Success podcast. Every week, host Kathleen Booth interviews marketing folks who are rolling up their sleeves, doing the work, and getting the kinds of results we all hope to achieve.

The goal is to “peel back the onion” and learn what works, what doesn’t and what you need to do to really move the needle with your inbound marketing efforts. This isn’t just about big picture strategy – it’s about getting actionable tips and insights that you can use immediately in your own marketing.

Ep. 166: How to get measurable ROI from your podcast ft. Jay Wong of Podcast Your Brand

Oct 26, 2020

Can podcasting help you generate leads and close deals? Most experts say "no" when asked this question. Jay Wong says "yes."

This week on The Inbound Success Podcast, Podcast Your Brand founder Jay Wong shares the strategies he uses to help his clients hit the Top 100 when they launch new podcasts and then...

Ep. 165: How Rand Fishkin applied lessons learned from Moz to the launch of SparkToro

Oct 19, 2020

"If I only knew then what I know now..." We've all wondered how we would do things differently if given the chance for a do-over. Here's how Rand Fishkin applied the lessons learned from the past to the launch of his new startup, SparkToro.

This week on The Inbound Success Podcast, SparkToro Founder Rand Fishkin talks...

Ep. 164: The marketing strategy behind Aircall's explosive growth Ft. Jeff Reekers

Oct 12, 2020

Jeff Reekers joined Aircall when it was a small startup looking to break into the US market. Here's how he's built a marketing strategy that fueled 15X growth in just three years.

Jeff Reekers This week on The Inbound Success Podcast, Aircall CMO shares the marketing strategies he's used to help the company achieve extraordinary...

Ep. 163: Podcast promotion strategies Ft. Justin Brown of Motion Agency

Oct 5, 2020

Podcasting has taken off as a business marketing strategy, but while many businesses have podcasts, not all of them are successful. Here's what it takes to get your podcast in front of the right audience.

This week on The Inbound Success Podcast, Motion Agency co-founder Justin Brown shares the strategies he uses to...