What do the most successful inbound marketers do to get great results

Youve heard the stories about companies using inbound marketing to dramatically increase sales grow their business and transform their customer relationships but not everyone who practices inbound marketing knocks it out of the park.

If you want to know what goes into building a world class inbound marketing campaign that gets real measurable results check out the Inbound Success podcast. Every week host Kathleen Booth interviews marketing folks who are rolling up their sleeves doing the work and getting the kinds of results we all hope to achieve.

The goal is to peel back the onion and learn what works what doesnt and what you need to do to really move the needle with your inbound marketing efforts. This isnt just about big picture strategy it is about getting actionable tips and insights that you can use immediately in your own marketing.

Ep. 96 How Planables Marketing Team Structure Helped It Grow 25 Month Over Month Ft. Vlad Calus

Jun 24 2019

Social media collaboration and approval software startup Planable has been growing at a rate of 25 month over month something the companys cofounder attributes to its marketing team structure.

This week on The Inbound Success Podcast Planable cofounder Vlad Calus talks about how he built the companys marketing.

Ep. 95 How Parsely Grew Traffic and Leads By Productizing Data Ft. Clare Carr

Jun 17 2019

Parselys marketing team cut its staff back reduced PR spending by 50 and scaled back content creation by half all while increasing website traffic and leads. Here is how they did it.

This week on The Inbound Success Podcast Parsely VP of Marketing Clare Carr shares how her team revamped its approach to marketing.

Ep. 94 How Audience Research Helped Rev.com Triple Landing Page Conversion Rates Ft. Barron Caster

Jun 10 2019

Rev.coms Head of Growth has tripled the companys landing pages conversion rates across all major products. Here is how he did it.

This week on The Inbound Success Podcast Rev.com Director Growth Barron Caster talks about the companys process for conducting audience research and how the insights gleaned from that.

Ep. 93 How Adam Sand Gets 3300 ROI By Integrating Direct Mail With Digital Marketing

Jun 3 2019

How does a roofing company growth hacker generate 240000 from a 7000 marketing investment

This week on The Inbound Success Podcast roofing company marketing expert Adam Sand shares the marketing campaign formula he uses to regularly generate 3300 return on investment for his clients.

A roofing business owner.